If you’re an online business, a small to medium-sized business or corporation, ensuring that your website has a visual sitemap can do much more than keep your site organized—it can positively impact your bottom line and push you well past your competitors! While visual sitemaps can be created manually, utilizing a visual sitemap generator will help to ensure that your visual sitemap is on point, thus providing you, your website visitors, potential customers and clients with an organized website that will keep them on the page…and ultimately, coming back for more. This is an ultimate goal of yours as an online business, isn’t it?
Regardless of what industry or niche you’re in, one of your business goals should include your business coming out on top and surpassing your competitors. One of the best ways to do this is to create benchmarks that measure execution so that you can compare the efficiency of your current efforts and your past results. A visual sitemap generator will swiftly create multiple sitemaps for your website and upon completion, you will have the opportunity to discover what works and what doesn’t within your website and plan how to improve on your web property as a whole you can use website planning system like Slickplan, whether it’s your content, navigation or cleaning up and repairing any broken links.
A visual sitemap generator can do all of this and much, much more.
What is a visual sitemap generator?
A visual sitemap generator is more than just a tool, it’s a powerful application that can change the way visitors view your site, making a world of difference in your conversions and profits, and overall performance, thus impacting your bottom line in the best way possible! Aside from creating a visual sitemap, a visual sitemap generator software can create an automated xml and html sitemap of up to 50,000 URLs and up to ten megabytes. Additionally, it will catch any of the pages you might have forgotten about, pull up any old event pages and allow you to add the pages it comes up with into a spreadsheet.
Like it or not, an organized website is a major key to business growth and success. With most websites, content creation and development happens over long periods of time, so if someone isn’t actively managing the website to ensure it’s organized and performing as it should, organic growth of a website can occur in unexpected ways. And a disorganized website will confuse new visitors and discourage search engines from indexing your website. As you can imagine, this is a killer!
After a visual sitemap generator like DYNO Mapper has created your visual sitemap, xml sitemap or html sitemap, users can then take advantage of the software’s other features such as its content inventory and audit tool, keyword tracking, accessibility testing as well as Google Analytics integration—a feature that no other visual sitemap generator on the market offers.
DYNO Mapper – Visual Sitemap Generator from DYNO Mapper – Sitemap Generator on Vimeo.
A Content Inventory and Auditing Process
A content inventory and audit is something that should be completed regularly, at least once per month, to make sure that your website is performing as well as it possibly can, especially when it comes to information-rich websites like blogs or news sites. A content inventory tool will take inventory of your websites and show you all pages, links, images, files and the like. After you have compiled all of your content, you will need to evaluate each content to make sure that each asset is working properly and in the right place that is a necessity.
A content audit is a next step that can greatly improve your website performance. A content audit helps you figure out what on-site issues could be hurting your content strategy and SEO. Isolating the negative issues affecting your information architecture will make sure that you did not miss anything along the way like broken links, duplicate meta data, and incorrect meta length. A great content audit should be used to figure out what pages need to be removed, added, or just need improvement to their information architecture.
Furthermore, a content audit will help you track and understand where content should be mapped to if it’s being moved or redirected.
Benefits of a Visual Sitemap Generator with Google Analytics Integration
While there are many visual sitemap generators on the market, DYNO Mapper is a visual sitemap tool that offers many features others do not, including Google Analytics Integration. For those of you who are not well versed on Google Analytics, Google Analytics is a free tool that you can use to track information about the way your website visitors interact with your site.
Google Analytics is also very useful when it comes to creating sitemaps for your website and keeping track of your website’s progress. Furthermore, your Google Analytics stats are especially important during any type of Search Engine Optimization campaign, allowing you to find out how your visitors locate your website and what pages and links they click on the most. With the help of a sitemap you will also have the ability to segment your analytic results by new/returning visitors, geography and referral sources. By learning about your website in its entirety, inside and out, you can then fine tune your pages to ensure that they are performing impeccably, providing your website visitors with exactly what they are looking for…and more.
All in all, utilizing a visual sitemap generator to create various sitemaps for your web property will allow your website to perform much better, soon surpassing the likes of your competitors. Not only that, an organized site that offers visitors the best of the best will also help your web property rank well on search engines. Google loves an organized website and by creating a sitemap you will also have the ability to let the search engines know what your most important pages are.
To learn how to create a visual sitemap for your website with ease, try this fully-functional free trial.