There is a multitude of ways that businesses can waste money.  Whether it’s a matter of big numbers or a long list of small numbers, it can add up quickly.  In order to maximize your profits, and increase the lifespan of your company, it’s essential to cut costs where you can.

It’s crucial that you take a magnifying glass to your company’s spending habits and see what works and what doesn’t.  Often businesses don’t realize how much they’re wasting because they never took the time to carefully monitor their spending.

Here are some of the biggest ways that businesses commonly squander resources which could have been put to better use.

Failing To Maintain Expensive Equipment

When your office has fancy technology and equipment, it’s essential to treat them with care. Office equipment is an investment, so it’s crucial to treat it that way. Any expensive technology should be frequently monitored and repaired if necessary.

Neglecting your equipment will shorten its value and overall lifespan.  It’s important that you stress the importance of taking care of company property to your employees. One of the best ways to do that is to make sure it’s functioning properly.  If you don’t care about the well-being of your expensive technology in the workplace, then how can you expect them to?

 Too Much Outsourcing

Unless you’re a fortune 500 company, you should still be doing most of your own work.  Outsourcing tasks, although it makes things easier, can be extremely expensive.  Before long, you can drain your resources getting too carried away.

Even though it may give you more time to complete other tasks, in many cases outsourcing is an enormous waste of money.  Always try to get it done in-house if possible before going somewhere else.

Bad Marketing

A lot of companies don’t want to put in the money for a reputable marketing professional.  As a result, they settle for subpar marketing for a fraction of the cost, or worse; they DIY their marketing themselves.

However, marketing is a very difficult thing to master.  It takes years of experience under your belt to know what does and doesn’t work.  It takes more than a basic understanding of HTML and Photoshop to reach the masses.

You need to be able to master your target market and reach your audience every time.

Inefficient Accounting

Failing to track expenses properly is one of the easiest ways to waste money.  Things get out of sync, money gets lost, and budgets go out the window.  As a result, it’s easy to find yourself scrambling to find out where all of your resources went.

Every little transaction and expense adds up.  It’s essential that you have laser focus on where it’s going.