Mobile Action Raises $2 M

What does Mobile Action do?

Mobile Action, is a marketing platform which provides users acquisition solutions for applications. It provides services to agencies, publishers and brands to market mobile applications through an organic app store, paid campaigns, ROI, higher downloads and SEO and a lot more. Its clients include Lightt, Jumpcam, StubHub, Ebay, SK Planet, Score Beyond, Choicelr, Florist Now, ShowDrift and more.

How much Mobile Action was funded?

Mobile Action raised $2M on April 30^th, 2015 from the investors Felicis Ventures along with the participation of 500 Startups, Streamlined Ventures, CrunchFund, 500 Mobile Collective and other angel investors.

Previous funding

$805k in Seed funding on July 23, 2014 from the investors Streamlined Ventures, Matt Thomson, Richard Chen, Felicis Ventures, ibrahim okuyucu and other investors.

What is next for Mobile Action?

Mobile Action will use the funding to continue growing its business. Since December 2014, it has been doubling every month and is now used by app developers of over 70K applications representing more than 4 billion downloads and more than $1.5 billion in app store revenues.

The funding will also be used for hiring staff in sales, business development departments and for improvements in engineering and making products, including the support for insights related to application  users demographic data, 3^rd party analytics services integration into the Mobile Action dashboard and more. Mobile Action will also work on expanding its partnerships with those who are reselling its services. The startup now has 22 persons and is expecting to reach to 35-40 people by the end of 2015.

More about Mobile Action

Mobile Action was founded on June 10^th, 2013 by Aykut Karaalioglu. It has its headquarters in San Francisco, CA. Mobile Action tracks more than 3 millions apps across Google Play and iTunes App Store. Its pricing for the paid tiers starts at $499 per month, which offers users to download data for 5 countries.