Ensighten Raises $53M


What does Ensighten do?

Ensighten, is a leading global omni-channel data and tag management provider. The company provides enterprise tag management solutions which enable businesses manage their websites more effectively. The company’s enterprise tag and data management solutions enable the world’s largest businesses in managing their websites more effectively. With the company’s Agile Marketing Platform, businesses rapidly execute any marketing imitative, get one to one marketing and provides great user experiences. The company’s tag and data delivery network and patented technology allows companies to deploy any vendor tag on any device or platform, using unlimited deployment conditions, while increasing page performance.  Marketers use this company’s AMP for collecting, owning and using their onsite, offsite and offline data.

How much Ensighten was funded?

Ensighten raised $53 M in Series C funding on October 20th, 2015 by Silicon Valley Bank, Mack Capital, Volition Capital, Insight Venture Partners and Lead Edge Capital.

Previous funding

$15.5 M in Series A funding on September 12, 2012 from Lead Edge Capital, Lead Edge Capital, The Halo Fund and Volition Capital,FLOODGATE

$40 M in Series B funding on January 29th, 2014 from Insight Venture Partners

What is next for Ensighten?

 The latest funding will be used for taking the company’s missions one step ahead by helping global brands simplify their customer data operations and driving more intelligent interactions based on a single view of the customer. The capital will be used for funding for accelerating innovation and sales of the company’s omni channels customer data platform, which is consists of enterprise tag management, mobile application deployment and optimization and creating and activating customer profiles.

More about Ensighten

Ensighten was founded in 2009 by Josh Manion. It has its headquarters in San Jose, CA. The company was founded for solving the complexity of managing 3rd party marketing services on websites.  Since its launch the company has been instrumental in establishing enterprise tag management area.