Amplitude raises $15M in Series B


 

What does Amplitude do?

Amplitude, is a developer of a powerful user behavior analytics platform for web and mobile which helps companies in achieving sustainable growth and retention. This company provides mobile analytics for decision makers. This is a scalable analytics platform which is built for fueling app growth. The company delivers next level users insights in organization’s dashboards and provides raw access to all the raw SQL data through Amazon Redshift. With this combination, organizations can answers any questions about user behavior they can think up.

How much Amplitude was funded?

The company raised $15M in Series B on June 8, 2016 from Quest Venture Partners, Data Collective, Merus Capital, Battery Ventures and Benchmark.

Previous funding

  • Undisclosed amount in 2012 from Y Combinator
  • Undisclosed amount on September 10, 2013 from Silicon Badia
  • $2M on July 11, 2014 from SV Angel, Quest Venture Partners, Charlie Cheever, Merus Capital,  Data Collective, Gregory Chang and BoxGroup
  • $9M in Series A on August 5, 2015 from Benchmark, Quest Venture Partners, Data Collective, Charlie Cheever, Merus Capital and Dave Morin

What is next for Amplitude?

Amplitude plans to hire key talent, fuel its product development of analytics platform and expand marketing and sales for meeting the growing demands for web and mobile customer insights. As a part of the funding, Neeraj Agarwal, General Partners at Battery Ventures will join the company’s board of directors.

More about Amplitude

Amplitude was founded in 2012 by Spenser Skates and Curtis Liu. It has its headquarters in San Francisco, California. The company provides user behavior for web and mobile which helps companies in pinpointing and acting on specific user behaviors which led to better engagement, retention and conversion results. The company is built on Nova, the most scalable behavioral analytics platform in the industry. Companies can use this platform for tracking, leveraging all their data for creating sustainable growth.