What does AdsNative do?
AdsNative, is a content ad server which allows publishers for better monetizing applications and websites through native ads. The company powers the bannerless web movement by reimaging digital advertising. Its SSP platform creates responsive native advertising formats and delivers them to the open web. With its easy to use dashboard, publishers can access many advertising tools designed for selling direct inventory, plug in native networks and monetizing inventory on the AdsNative exchange. The company is the only native advertising platform which maximizes the yield through all demand sources.
How much AdsNative was funded?
AdsNative raised $8.5M in Series A on September 24, 2015 from InterWest Partners, Rakuten Ventures and ONSET Ventures.
- $2M in Seed round on April 3, 2014 from InterWest Partners(Lead) Partner: Keval Desai, Foundry Group, Barry Honig, Mike Kerns, kbs+ Ventures, Navneet Aron, Sourabh Niyogi and ONSET Ventures Partner: Keval Desai
- Undisclosed amount in Seed round on January 1, 2015 from kbs+ Ventures
What is next for AdsNative?
AdsNative will use the new funding for supporting its launch of AdsNative Enterprise, a platform which integrates and open and flexible ad serving technology within the framework of the existing content managment system of the publisher. The company’s enterprise software allows publishers flexibility in native placements and tools for optimization to drive revenue. The company has plans for expansion into Asi and mobile with its lead investor Rakuten Ventures. They have tripled their revenue from 2014 as of september 2015 and has increased the 10 employee team to 23 employees.
More about AdsNative
AdsNative was founded in 2013 by Max Gutman, Kuldeep Kapade, Satish Polisetti, Philip Foeckler and Dhawal Mujumdar. It has its headquarters in San Francisco, CA. It also has offices in India and New York City. The company is positioned in the publishing and tech worlds. With this company customers can manage all their direct and indirect revenue with single integration.