Madison Reed Raises $16.1 Million in Series C


What does Madison Reed do?

Madison Reed, is a professional hair color delivery start-up. It helps users in maintaining their hair without going to the salon. The company is revolutionizing every aspect of the home hair care market via superior formulation of professional grade products which are healthier for you and your hair. It is reinventing the discovery and application experience and delivering the products directly to your home. It is a privately held company which is backed by top venture capital firms Maveron and True Ventures.

How much Madison Reed was funded?

Madison Reed raised $16.1M in Series C funding on September 28, 2015 from Comcast Ventures, Shea Ventures, Norwest Venture Partners – NVP and True Ventures.

Previous funding

  • $4Min Series A funding on April 29, 2013 from True Ventures (Lead) Partner: Jon Callaghan, Peterson Ventures Partner: Ben Capell and Maveron Partner: Peter McCormick
  • $12Min Series B funding on January 28, 2014 from Norwest Venture Partners – NVP (Lead) Partner: Jeffrey Crowe, True Ventures and Maveron Partner: Peter McCormick

What is next for Madison Reed?

Madison Reed has raised the latest funding for scaling its business and investing in expanding marketing, especially on TV. The company’s move to TV commercials is interesting, cosnidering so many companies in this startup, to favor digital marketing tactics such as Twitter and Facebook for reaching their audience. The company is lookinf forward to continuing to innovate its products and how they connect with their audience through television and medial channels.

More about Madison Reed

Madison Reed was founded in 2013 by Eric Hutchinson, Andrew Trader, Sabrina Riddle and Amy Errett . It has its heaquarters in San Francisco, CA. The company empowers people to look and feel their best inside and out. Its mission is making personal care mor personal by providing exceptional service and building authentic relationships.