Mobile marketing for Facebook “Toro” is now acquired by Google

What does Toro do?

Toro is a start up for mobile marketing that helps developers to launch their applications on Facebook, which was initially known as Red Hot Labs, is now owned by Google. Company’s main point was to promote and upgrade a Facebook campaign for advertisements, as simple for the developers to create applications, by making and also testing many variations for each campaign instantly.

Why do we Toro need?

Obtaining users through ads has become a big problem for the mobile application developers. Joining with Google, Toro can combine its members to use the more resources dispersion, permitting them to, proceed with their goal of making the lives of application designers simple and easier.

What made Toro stand out of others?                                                                                     

Toro helps the app developers to run campaigns and calculates the life time value (LTV) of each installation of an Application. Toro makes it amazingly simple to test many inventive, and investment blends and results are naturally collected and make you notify which part of application performs well. An exceptional incorporation with the Facebook Ads API empowers Toro, to produce custom groups of onlookers without putting any effort.

What’s next of Toro?

Toro continue to upgrade campaigns and give reports to existing clients, however it won’t be making new campaigns. It has proven its performance with the incredible campaigns which created a variety of mobile applications. Toro now raised 1.5 million from the investors of many companies in funding, can be improved further in the future with its great services.