Funding

MVPindex raises $7M in Series A

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What does MVPindex do?

MVPindex, is a social media index and measurement platform for sports and entertainment. It provides social media audience measurement and analytics which ranks, measures and values the main influencers and brand ambassadors in entertainment and sports on social media. Their index and platform provides actionable, historic insights which help their customers understand and improve their social media campaigns and increase their ROI. This company ranks, values measures the social media engagement of over 30K athletes, teams, entertainers, brands, leagues across the most popular social platforms.

How much MVPindex was funded?

MVPindex raised $7M in Series A on January 18, 2016 led by strategic investor group in Dallas, Los Angeles, New York and Chicago.

What isi next for MVPindex?

The company plans to use the funding raised for accelerating its sales and marketing efforts across the globe in sports, expand its business in entertainment and to increase its index and social media valuation engines. The company has spent the last 3 years building its index, proving its value proposition with teams, brands, agencies and developing its valuation engine, which has now helped itself be positioned to become the standard in social media measurement and valuation. As a part of the funding Ed Wilson from New From Digital and Keith Bank of KB Partners will join the company’s board of directors.

More about MVPindex

MVPindex was founded in 2012 by Shawn Spieth. It has its headquarters in Dallas, Texas. This is the 1st comprehensive social media index, measurement and valuation platform for entertainment and sports with over 30,000 teams, athletes, entertainers, brands and leagues ranked across the popular social media networks. This company’s data and social media insights are helping clients throughout the facets of the entertainment and sports industry including teams, brands, agencies and leagues. The company is proud to have partnered with some of the top brands in the world.

 

 

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