Playbuzz raises $15M Financing

What does Playbuzz do?

Playbuzz, is the leading platform for online content engagement and social distribution. It is an open network for marketers, publishers and brands for creating and sharing playful content items such as lists, quizzes and polls. It is a free content platform which enables marketers, publishers, brands and bloggers for creating, distribution and embedding quizzes, lists, polls and other playful formats of engaging content on mobile apps and websites. Many publishers use this platform for engaging users, boosting their reach, increasing web traffic, optimizing content for max social interaction, share rates and ad impressions.

How much Playbuzz was funded?

Playbuzz raised $15M in Series C on March 31, 2016 from The Walt Disney Company, Carmel Ventures, Firstime Venture Capital, Saban Ventures and 83North.

Previous funding

• $800k on December 10, 2012 from Oded Vardi, Rutledge Vine Capital and TheTime.
• $3M in Series A on June 16, 2014 from Carmel Ventures and Firstime Venture Capital
• $16M in Series B on March 18, 2015 from 83North, Carmel Ventures, Saban Capital Group, Oded Vardi and Firstime Venture Capital.

What is next for Playbuzz?

The company plans on using the funding for further enhancing its proprietary content engagement platform and expanding its sponsored content business, which already works with the leading brands in the world for creating and distributing native advertising campaigns at scale.

More about Playbuzz

Playbuzz was founded on July 7, 2012 by Tom Pachys and Shaul Olmert. It has its headquarters in Tel Aviv. The company enables brands and publishers in creating content which matches today’s content- consumption habits, while generating meaningful engagement and new monetization opportunities. Tens of thousands of publishers, brands and content creators use this platform for creating and distributing content in formats which optimize engagement of the audiences and social distribution.