Ubimo, The Location-Based Marketing Startup raises $7.5M

What does Ubimo do?

Ubimo, is a provider of locations based data and programmatic buying technologies for mobile advertising. The mission of this startup is to transform mobile advertising. The company believes that understanding location data is very important for providing users with better content and services, serving less advertisements with better results. With the user experience in mind this platform was built for enhancing real life context with relevant and useful info served at the right time, while providing advertisers with an actionable insight into their online digital strategy.

How much Ubimo was funded?

Ubimo raised $7.5M in Series B funding on May 26, 2015 from Yahoo! Japan, Pitango Venture Capital and OurCrowd.

Previous funding

• $2M in Seed round on August 28, 2013 from Pitango Venture Capital and Eyal Gura

What is next for Ubimo?

The total funding in Ubimo raised to date so far amounts to $9.7 M. It will use its latest funding raised for scaling up its platform and building its global clients.

More about Ubimo

Ubimo was founded in 2012 from Udi Graff. It has its headquarters in Tel Aviv. It is a mobile ad tech firm. This startup was founded with a mission of transforming mobile advertising. It believes that understanding the real world context is key to providing users with better services and a relevant content.  Its approach is centered around improving the real life context for providing relevant brand info at the right time for the right people. It provides easy to use ad campaign management tools, unparalleled insights and reports, highly sophisticated and contextual campaign targeting capacities, and dynamic ad creatives. Ubimo keeps the end user experience in mind and pioneering location based contextual targeting technology. the company is set to reach its goal of shaping the global mobile advertising industry.