Brandwatch Raises $33M

What does Brandwatch do?

Brandwatch, is a social intelligence company. This social media monitoring system which summarizes content on the web. It is the world’s leading social intelligence company. The company’s analytics platform gather millions of conversations online each day and provides the users the tools for analyizing them, empowering the world’s most admired brands and agencies for making insightful and data driven business decisions. The company’s Analytics and Vizia products fuel smarter decision making globally. Vizia distributes visually engaging insights to the physical places where the action takes place.

How much Brandwatch was funded?

Brandwatch raised $33M in Series C funding on October 29^th, 2015 from Nauta Capital, Partech Ventures and Highland Capital Partners Europe.

Previous funding

• £550k in Angel funding on May 1, 2006
• £600k in Angel funding on December 1, 2007
• $1.5M in Series A funding on November 1, 2010 from Durrants
• $6M in undisclosed round on March 15, 2012 from Nauta Capital
• $22M in Series B round on May 22, 2014 from Nauta Capital and Highland Capital Partners Europe

What is next for Brandwatch?

Brandwatch plans to use the latest funding for accelerating development of the company’s core technologies and its products for setting the standard in an increasingly complex and global social landscape.

More about Brandwatch

Brandwatch was founded on October 1, 2007 by Giles Palmer. It has its headquarters in Brighton. This platform was ranked the highest in customer satisfaction by G2Crowd in the Spring 2015 social media monitoring report, is used by more than 1,200 agencies and brands, including Whole Foods, Cisco, British Airways, Whirlpool, Dell and Sony Music. The company continues on its great business trajectory with over 50% of revenues now from USA and strong tech industry backing from venture capitalists including Highland Europe, Partech Ventures, Gorkana, Nauta Capital and independent investors.