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With more than 3.5 billion users on social media platforms across the world, they are a brand’s dream. You get to connect and engage with your fan base, customers, and potential customers in real-time. However, most individuals and professional brands fail terribly at tapping this goldmine. Indeed, a look at many brands’ social media pages …

When it comes to developing your business application, you may find yourself wondering what programming language or framework to choose. Of course, if you pick a reliable and experienced app developer, they will advise you on possible options and suggest the most viable ones. That being said, you shouldn’t distance yourself entirely from the development …

Wherever you find yourself working in the modern world, it is important to make sure that your working environment makes you feel calm, relaxed and productive. Perhaps you work in a traditional office and have a little bit of space to call your own, or perhaps you have a home office, or perhaps you even …

Click-through rates (CTR) represent the number of clicks an online advertisement gets. Your ad’s click-through rate is part of your KPIs (key performance indicators). Click rates determine the success or failure of your digital marketing campaign. A high CTR leads to a better quality score for online ads. Facebook ads and Google AdWords fall into …

Just like water is essential for living, web hosting is very much required for an online business to survive in the market. Believe it or not, it is the key to your business’ growth. So, in case you want to make your company one in a million, then web hosting can definitely guide you the …

Posting animated videos on your website is a great way to attract and engage visitors, give them the information they want about your business, products, and services, build trust, and, ultimately, boost sales. However, finding a company that can create great quality animated videos for business can be a Herculean task.  Since your video will …

Global Internet usage has increased exponentially since the dawn of the World Wide Web, with just 0.4% of the world’s population active online in December 1995. This figure had increased to 62% by June of this year, with more than 4.8 billion people now accessing the Internet on a regular basis across the globe. From …

“Email is the place keystrokes go to kick the bucket.” If you need to connect with occupied individuals, you should realize how to abstain from burning through their time. Unmistakably, many individuals use email to impart than some other online medium, and business today actually completes over email, not through tweets.  In case you’re similar …

Fields of technology are continuously and consistently on the rise, as newer, better and above all, faster of way of doing things is constantly sought. You may have heard some conspiracy theorist going on about how everything is virtual now and where the conspiracy he’s talking about is probably not true, the fact that all …

Could your business do with a speedy capital boost? Don’t worry, you’re not alone. Many enterprises are finding themselves in need of quick access to cash, particularly as the economy struggles through the pandemic.  Luckily, there are lots of ways to get some much-needed funding for your business. Here are four of the best: Cut Back …