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What does PushSpring do?
PushSpring, is the leading provider of mobile app audience data and analytics products. It is an independent provider of device level which targets data for verifieid Android and iOS mobile app audiences. The PushSpring app audience platform provides advertisers a total audience composition and interest data to acquire audience, for driving targeted engagement and increase ad monetization. With the use of advanced machine learning techniques applied to billions of monthly mobile application and device level signals, PushSpring data scientists are creating Personas and custom segments which represent the most accurate, multi dimensional classification of mobile app audiences available.
How much PushSpring was funded?
PushSpring raised $6.7M in Series A funding on July 28, 2015 from Trilogy Equity Partners
Previous Funding
- $1.5M in Seed funding on June 25, 2014
What is next for PushSpring?
This platform provides companies the ability to reach the right customers with the right message at the right time. The investment in the company enables PushSpring for accelerating the delivery of market leading products and services for its consumers. The company said it will use the money to make the additional investments in its product and increase its team of 13 employees, with focus on adding data science and engineering talent.
The company has been building a mobile application data management platform which collects data about mobile app users, so that publishers can target advertising or sending push notifications more effectively.
As a part of the latest funding Cole Brodman of Trilogy’s partner will join the Board of Directors of PushSpring.
More about PushSpring
PushSpring was founded in 2013 by Steve Dossick and Karl Stillner. It has its headquarters in Seattle, WA. This platform provides companies with the ability to reach the right customers with the right message at the right time. This helps the app deliver the market leading products and services for its customers.
