Behalf raises $27M in Series C


What does Behalf do?

Behalf, is a commercial payment platform specializing in providing small businesses instant point of sale terms at their choice of vendors. The company offers up to $50,000 of instant funding for small businesses for paying their vendors, helping businesses in buying more and vendors in selling more. The company fills a significant economic necessity, by offering access to short term financial for businesses of all sizes, with flexible repayment terms. The company’s innovative technique of analyzing credit needs businesses in answering just 4 questions. Then they get access to fair, fast financing for helping them grab opportunities, addressing cash flow requirements and keep growing. The company pays vendors directly, so there is no paperwork to deal with, no time wasted in waiting for check clearance, make the entire process efficient and simple as much as possible. The company was previously called Zazma.

How much Behalf was funded?

The company raised $27M in Series C on August 30, 2016 from Vintage, Spark Capital, MissionOG, Viola Growth and Sequoia Capital.

Previous funding

$10M in Series A on September 3, 2013 from Spark Capital and Sequoia Capital

$119M in Series B on July 29, 2015 from Maverick Ventures Israel, Victory Park Capital, MissionOG, Sequoia Capital, Spark Capital, Ron Suber and Vintage Investment Partners.

What is next for Behalf?

The company plans on using the latest funding for helping the company rapidly scaling growth with increases investment in business marketing and development, sales, supporting continued product innovation, and bolstering its position as a service leader in small business purchase financing.

More about Behalf

Behalf was founded in 2011 by Benjy Feinberg, Shai Feinberg and Jeremy Esekow. It has its headquarters in New York, NY with an office in Tel Aviv. This company is an alternative financing provider, specializing in working capital credit for small business customers.