Digital

Web analytics is the process of collecting and analyzing data about your website to determine its performance. This is helpful because you will know exactly what your current standing is, and what specific areas you need to improve on. With the right information, and statistics, you can create a better strategy on how to enhance …

Magento is a platform that specialises in e-commerce development and helps in enhancing a business’s online presence. It comes with a one page dashboard for all multiple stores. It is one platform that makes developing e-commerce an easy process, even for the non-developers in the world. The basic goal is to promote businesses successfully and …

Did Michael Aldrich, the founder of e-commerce, envision the phenomenal growth of e-commerce industry? No, by all accounts. Amid the barrage of multi vendor shopping cart platforms, customers are left with no respite as the onus is on them to choose the best multivendor shopping cart software. With many offline businesses embracing ecommerce, this industry …

Any business needs such as a proper strategy for marketing. With technology embraced widely today, every business needs to have an online presence. However, how do you ensure you build a website that provides you market your business digitally in the right way? While the importance of video for marketing cannot be underestimated, a good …

Search engines work with URLs (links). They move from one page to another by following links within pages. To help search engines discover your landing page, you need a proactive link-building strategy as part of your SEO (search engine optimization) strategy. Link building supports your SEO strategy to develop the domain authority, rank higher, reach …

If your online store is the victim of a fraud attack, you may be up against some financial hardship. That’s because for every $1 in direct losses, your eCommerce store loses over $3 due to costs such as fees, penalties, and litigation.1 You may also start losing customers if they no longer have confidence in …

Gone are the days when you had to walk into various stores or supermarkets in search of your desired book, dress or sofa. Now, all you need to do is take out your phone and find whatever you want on it. 2020 has only increased the role of online shopping multifold in our lives. People …

Whether you are alien to the concept of link building or have had a fair experience in it, the landscape of link building and SEO is always evolving. In today’s day and age, the importance of establishing high-quality links has never been greater.  Building a high-quality campaign is imperative if you want to compete and …